Έρχονται σοκαριστικές εικόνες στα πακέτα των τσιγάρων από Philip Morris και British American Tobacco

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Οι καπνοβιομηχανίες Philip Morris International και British American Tobacco έχασαν τη δικαστική μάχη κατά των αυστηρών κανόνων που έχει θεσπίσει η Ευρωπαϊκή Ένωση για τη συσκευασία των τσιγάρων και θα πρέπει να συμμορφωθούν με τη νομοθεσία που τίθεται σε εφαρμογή από τον επόμενο μήνα.

Οι νέοι κανόνες επιβάλλουν στις εταιρείες αυτές τη χρήση σοκαριστικών εικόνων στις συσκευασίες των προϊόντων τους, προκειμένου να αποθαρρύνουν τους καταναλωτές.

Θα πρέπει να υπάρχει προειδοποίηση για τις βλάβες που προκαλεί το κάπνισμα και να είναι ορατή και μετά το άνοιγμα του πακέτου, ενώ θα πρέπει να συνοδεύεται από έγχρωμη φωτογραφία που θα καταλαμβάνει το 65% της μπροστινής και της πίσω πλευράς.

Επίσης, απαγορεύεται η χρήση αρωμάτων στα προϊόντα καπνού και επιβάλλεται η ομοιομορφία στα πακέτα των τσιγάρων.

Οι εταιρείες Philip Morris και BAT είχαν απευθυνθεί στο Ευρωπαϊκό Δικαστήριο ζητώντας να ανακληθούν τα νέα μέτρα που ψήφισαν οι κυβερνήσεις του Ηνωμένου Βασιλείου, της Ιρλανδίας και της Γαλλίας, με την αιτιολογία ότι παραβιάζουν την νομοθεσία της ΕΕ περί πνευματικής ιδιοκτησίας.

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29 απαντήσεις στο “Έρχονται σοκαριστικές εικόνες στα πακέτα των τσιγάρων από Philip Morris και British American Tobacco”

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